Skip To Content

a twentytwo am initiative

  • About us
  • Contact Us
  • Contributors
  • Quick View
  • Case Study

      Schneider Electric: Pushing the Boundaries of Purposeful Collaboration in B2B Branding 

      Salesforce: Unleashing the Power of Mascots in B2B Branding

      Caterpillar: Thinking Like McDonald’s in a World of Heavy Machinery 

      Dreamliner: Breaking the Mold in Aerospace Branding

      India’s Most Valued Brand And Unabashed, TCS Shines Pink

  • Featured

      Does Employer Branding extend to contractual employees?

      Unboring Education: The Business Imperative of Breaking Monotony in Education Brands

      Introducing Untraining B2B

      Personal Brands for founders and employees in the B2B space

      KYC to KYCC: A Crucial Shift Needed for B2B Brands

      Shining Bright at Trade Shows

  • Nuggets

      𝗦𝗮𝗹𝗲𝘀 𝗙𝗼𝗿𝗰𝗲 𝗢𝘃𝗲𝗿 𝗕𝗿𝗮𝗻𝗱 𝗙𝗼𝗿𝗰𝗲

      Nail’d it!

Day: 10 December 2023

  • Home
  • 2023
  • December
  • 10

Schneider Electric: Pushing the Boundaries of Purposeful Collaboration in B2B Branding 

unboringb2b.com10/12/2023

In today’s business landscape, purpose-driven branding has gained significant importance. However, with the fear of greenwashing looming large, brands must tread carefully and ensure authenticity in their sustainability initiatives. Schneider Electric, a global leader in energy management and automation, has taken a bold step in this direction with their “Green […]

Salesforce: Unleashing the Power of Mascots in B2B Branding

unboringb2b.com10/12/202310/12/2023

In business-to-business (B2B) companies, where seriousness and professionalism often take centre stage, Salesforce has boldly embraced a playful and innovative approach by integrating mascots into their branding strategy. By leveraging the power of mascots, Salesforce has added a touch of whimsy to its brand image and created a memorable and […]

Caterpillar: Thinking Like McDonald’s in a World of Heavy Machinery 

unboringb2b.com10/12/202310/12/2023

In the realm of heavy machinery and equipment, where business-to-business (B2B) brands often cater to industry professionals, Caterpillar (CAT) stands out by embracing a “catch ’em young” motto. By recognizing the value of engaging with young minds, CAT has implemented an innovative approach that not only helps build brand awareness […]

a twentytwo am initiative

Sunday, Aug 31, 2025
Search
Copyrights Reserved :: UnboringB2B.com Theme: The Blogging by Themeinwp